Agriculture Business

Ministry of Agriculture, Forestry and Fisheries of Japan Announces the Poll for The New JAS Mark Design

TOKYO, Sept. 5, 2018 /PRNewswire/ — The Ministry of Agriculture, Forestry and Fisheries of Japan is excited to announce the public voting for a new JAS Mark design started from September 4,2018 / JST.

The JAS Mark refers to logos that can be divided into two broad types, the so-called Circular JAS Mark that is widely known and displayed on items from soy sauce to forestry products, and logos for distinctive standards such as “free-range pedigree chicken meat” and “cured ham”. The Ministry of Agriculture, Forestry and Fisheries of Japan will unify these logos for distinctive standards and establish a new JAS Mark. The new JAS Mark will be a logo that is used globally, and the design decision will be made by a popular vote in order to reflect the widespread opinions of people in Japan and overseas.

There are three designs for the new JAS Mark based on the following conditions:

  1. It can display, both in Japan and overseas, that the product or manufacturer has outstanding distinctive features
  2. It can be easily displayed in a limited area on packaging and printed in a single color
  3. It can be printed so that the details of the standard are within or around the design

Please follow the process below to vote for the design that you think will have an appeal in both domestic and foreign markets.

Voting Process

Voting method: Internet poll is available on the following websVite. 3 designs are available.

Address: http: //www.maff.go.jp/j/jas/newJASlogo.html

Voting period: September 4,2018 – September 30, 2018 / JST

Voting qualification: Anyone can vote.

Result and Announcement
The new JAS Mark will be decided and announced around October.

For further information on the history of this logo unification, please refer to the following address.
http://www.maff.go.jp/j/jas/newJASlogo.html

Contact: jas_soudan@maff.go.jp