Media Motoring and Motorcycling

The Only Affordable Way to Commute – A Video Addressing High Automobile Tax Rate in Japan; Japan Automobile Federation(JAF) releases a video regarding Japan’s automobile tax rates

October 31, 2017 — KAYAC Inc., (TSE: 3904; headquarters: Kamakura, Japan; CEO: Daisuke Yanasawa) released the short video, Chair Drive, in collaboration with the Japan Automobile Federation (JAF). The movie demonstrates the frustration towards the high automobile tax rates in Japan.

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The Chair Drive movie opens with a close-up face shot of a Japanese salaryman in a suit. As the salaryman looks at the camera and nods, the camera pans out. It turns out to be his ought method of commuting by his office chair. The ironic yet true setting of the video shadows the reality of unreasonably high automobile tax rates in Japan. The Japan Automobile Federation (JAF) wants to address such issues through the power of creativity and at the end of the video, mentioned that the association is working toward a reformation of the costly system.



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